About the research
Many young businesses struggle to survive beyond their initial years, but what sets successful startups apart? Hamza Aurangzeb (Vlerick Business School, UGent) studied how young entrepreneurs make decisions and identified three key pillars for success: responsiveness, preparedness, and prioritization. Startups that can adapt quickly to new threads and choose wisely which opportunities to pursue (or not) are much more likely to grow and thrive, even in times of crisis! 🚀
Economy
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