Videos

Serena
D'hooge
UGent

How and when can advertising unconsciously influence us?

"Advertising"? I'm not susceptible to ads!" Sounds familiar? Serena D'hooge breaks that illusion and tells you more about the simple but very effective advertising technique, called 'evaluative conditioning'.
Sidonie
Preiss
KBIN

How seeds shape history

Have you ever noticed how seeds are omnipresent? You find them in our daily bread, they are used in medicines, cosmetics, and even jewelry. This has always been the case, throughout the history of mankind. Archaeobotanist Sidonie Preiss dives into archaeological wells, granaries, and even latrines to recover seeds and reconstruct the shared history of plants and mankind.
Delphine
Franco
UGent

How can we teach student-teachers to deal with aggressive behavior in class?

"You're a bad teacher and your class is absolute bullsh*t!". Novice teachers often do not know how to deal with this type of verbal-aggressive behavior, partly because it is not yet sufficiently addressed in their training. To tackle this, Delphine Franco is working on a solution.
Zoê
De Corte
KBIN

What beetles can tell us about evolution

It’s always thought that evolution happens by slow and gradual changes. But can evolution also happen fast? Oh, yes - as Zoë de Corte's research on beetles shows.
Fien
Gysens
UGent

How do we give people with asthma their breath back?

Worldwide, some 235 million people suffer from asthma. Drugs such as a quick-relief inhaler can help to suppress their symptoms. But they can't cure asthma. Fien Gysens hopes that her research will contribute to finding a cure for asthma!
Laure
Sorber
UAntwerpen

Blood as a messenger in the fight against cancer

A cancer patient's blood contains valuable information about the cancer tumor, which can help determine the best treatment. However, in order to extract that information properly from the blood in the laboratory, the blood samples need to be treated carefully. Laure Sorber developed a manual for this.
Tessa
Acar
UGent

Can we use bacteria to cure plants?

Each of us has lost a precious plant to aphids or other insects before. Unfortunately, most insecticides to combat these creatures are harmful to the environment. That's why Tessa Acar is committed to the development of a new and better weapon: bacteria that can fight insects.
Mathilde
Patin
VUB

The science of light and our cultural heritage

Last year, we all witnessed the horrible fire in the Notre Dame de Paris. While the magnificent stained-glass windows survived the inferno, they suffered damage and need to be repaired. But how can you repair such historic artefacts, of over 900 years old? That's where the 'science of light' comes in, as Mathilde Patin explains in this video.    
Anton
Van de Putte
KBIN

Antarctica: an iceberg of data

In 2006 Marine biologist Anton Van de Putte went on a 3-month- expedition to Antarctica. Unfortunately, he only managed to collect 400 samples, which were often no bigger than this little fish. Thanks to a simple but brilliant idea, he now has more than 2 million samples at his disposal...
Reindert
Devlamynck
UGent

Will duckweed be on our menu soon?

In order to provide the growing world population with sufficient protein, Reindert Devlamynck (University of Ghent) focuses on duckweed. In addition to ducks, he also wants people to eat this tasty little plant and is setting a good example for himself 🍽
Michael
Fettweis
KBIN

A universe of particles in a sip of sea water

When you swallow seawater, you actually ingest thousands of particles (mud, clay, phytoplankton, ...) that are barely visible for the naked eye. Michael Fettweis enlightens you about this universe of particles in a sip of seawater.
Charysse
Vandendriessche
UGent
VIB

Fewer calories as a weapon against Alzheimer's disease?

Mice that follow a low-calorie diet appear to be protected against the development of Alzheimer’s disease. Charysse Vandendriessche is investigating why this is the case to gather more insight in the underlying disease mechanism. This information could into the future contribute to the development of a treatment against this devastating disease.