Videos

Hannah
Van Borm
UGent

Recruitment discrimination: from measuring to explaining

Research has found that being older significantly lowers your employment chances when looking for a job. Why this is the case is studied to a lesser extent. With her research, Hannah Van Borm fills this black box and identifies different reasons for why older job applicants face age discrimination in the hiring process.
Geert
De Mol
UGent

Was Cleopatra poor at spelling? ✍ ❌

Aproved"* reads a Royal Decree that was possibly signed by Cleopatra (or at least by one of her ministers). But how did such a spelling error get into such an important document? Couldn't Cleopatra and her ministers spell? That's what classicist Geert De Mol (Ghent University) is looking into in his PhD.
Lana
Mulier
UGent

GIF marketing, the new digital trend

We have all seen or sent GIFs, with or without a cat in the leading role. GIFs are also popping up more and more in advertising. Lana Mulier (Ghent University) investigates whether such GIF marketing is effective. Does it prompt us to make impulse buys online?
RenΓ©e
Vulto
UGent

The power of singing together

Football supporters, the scouts, students, churchgoers, ... They all like to sing together because singing together unites. People were already aware of this in the 18th century. In her research, RenΓ©e Vulto (Ghent University) looks at how singing together was used as a political instrument at that time, in order to strengthen national identity and create a sense of belonging.
Brecht
Neyt
UGent

How to have success on Tinder

Do you want to know how to be successful on Tinder? Then take a look at this pitch by economist Brecht Neyt (University of Ghent). In his Ph.D., he unraveled whether your level of education plays a role in getting matches on the online dating app Tinder.πŸ“±πŸ’˜
Marisa
De Picker
KU Leuven

Forgotten war heroes

On Armistice Day we traditionally commemorate the tens of thousands of fallen soldiers of WWI & WW II. But what happened to the almost 200,000 disabled soldiers and civilians of the world wars? This is what Marisa De Picker (KU Leuven) is researching in her PhD.
Ben
Rombaut
FWO
UHasselt

In search of the cause of Alzheimer's

In patients with Alzheimer's, microglia, the immune cells that protect our brains, suddenly start damaging the brain themselves by eating synapses. Ben Rombaut is trying to find out why this happens. In this way, he wants to help ensure that in our old age we can all stay on our toes.
Awadesh
Mallik
FWO
imec
UHasselt

Growing diamonds for cool electronics

Diamonds are not only a girl's best friend (M. Monroe), but they're also an engineer's best friend (A. Mallik). Awadesh Mallik (Universiteit Hasselt - imec) explains why that is and how engineers grow diamonds in the lab. πŸ‘¨πŸ½β€πŸ”¬ πŸ’Ž
Evelien
Cronin
UGent

Innovation for a more sustainable agriculture 🚜 πŸ‘¨πŸ½β€πŸŒΎ

A strawberry picking robot: a fine example of innovation in agriculture. Yet innovations seem difficult to spread in the agricultural sector. That's why Evelien Cronin is researching how we can improve the innovation process: "Alone you go faster, but together you get further."
Maxine
Crauwels
VUB

When good guys become bad

During cancer treatments medicines sometimes tend to remain in the kidneys of patients, which can be a problem because they can cause damage to healthy cells there. Maxine Crauwels is carrying out research to help guide the medication to the exit. Β 
Lisa
Van Gulck
FWO
UGent

Circular building: does it pay off? πŸ— πŸ‘·πŸ»β€β™€οΈ

In order to convince the construction sector to build more circularly, hard figures are needed to show that circular constructions are more advantageous both ecologically and financially. This is what Lisa Van Gulck (University of Ghent) wants to ensure.
James
Wambua
UHasselt

The dilemma of Varicella vaccination in Belgium

People who had chickenpox as a child seem to be better protected against herpes zoster, better known as zona or shingles, at a later age. Using mathematic modeling, James Wambua (Hasselt University) is therefore investigating whether it is advisable to vaccinate children in Belgium against this childhood disease.