Videos

Gwenny
Thomassen
UAntwerpen
UGent
UHasselt
VITO

How to reduce the environmental impact of new inventions?

Too often, companies take too little account of the environmental impact of these inventions when developing new products. Gwenny Thomassen wants to change this: she developed a model to calculate both the cost price and the impact on the environment for products based on micro-algae.
Pieter
Vanpaemel
KU Leuven
Vlerick

The social influence of digitale interfaces

Do Google Home, Alexa and Siri have a social impact on our behaviour? Can they encourage us to drive more safely or convince us to exercise more often? That is what Pieter Vanpaemel (Vlerick Business School - KU Leuven) researches in his doctorate.
Nicholas
Vijverman
UGent
Vlerick

Circular economy: how to produce sustainably?

"If we think in circles, we start producing and consuming differently. In his research, Nicholas Vijverman (Vlerick Business School - University of Ghent) studies how we can engage everyone - from government, producer to consumer - in the circular economy. ♻️
Shari
De Baets
FWO
UGent
Vlerick

Predicting the future with computers

Did you know that your supermarket has a 'psychic' on the payroll? Well not exactly, but they have a forecaster, someone in charge of predicting future sales so your supermarket doesn't run out of stock. A very challenging task. Luckily the forecaster can count on software for help. Shari De Baets looks at how forecasters and computers can work together to make sure their predictions are accurate and customers are served and satisfied.
Ariana
Ramos
KU Leuven
Vlerick

Can I give you my energy?

People are selling overnight stays in their spare rooms and rides in their car. Then why can't they sell their unused (solar) energy? In her research Ariana Ramos proposes new rules that would enable you as a consumer to trade energy with other consumers.
Zoë
Imhof
KU Leuven
Vlerick

How to prevent investors from dropping out?

As an entrepreneur it is quite a task to find investors. Through so-called pitching events they can present their company to a group of investors in the hope of convincing them to financially support their project. Zoë Imhof investigates how entrepreneurs are most likely to effectively attract investors and keep them on board.
Lien
Desmet
FWO
KU Leuven
Vlerick

Informal leadership

Not every leader is a manager, and not every manager is a leader. This is a very simple truth that anyone will agree with. If not synonymous to "manager", then what exactly makes someone a "leader"? And what happens when we have no manager at all, and all we are left with is informal leadership?